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	<title>PPC &#8211; SIMBAA</title>
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	<link>https://simbaax.com</link>
	<description>Digital Marketing &#38; Growth Hacking Agency - Mumbai</description>
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	<title>PPC &#8211; SIMBAA</title>
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	<item>
		<title>Complete Offsite Optimization as a  part of SEO Services for Higher Search</title>
		<link>https://simbaax.com/complete-offsite-optimization-as-a-part-of-seo-services-for-higher-search/</link>
					<comments>https://simbaax.com/complete-offsite-optimization-as-a-part-of-seo-services-for-higher-search/#respond</comments>
		
		<dc:creator><![CDATA[dhawaldamania]]></dc:creator>
		<pubDate>Tue, 01 Feb 2022 07:49:11 +0000</pubDate>
				<category><![CDATA[Analytics and Tracking]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Web]]></category>
		<guid isPermaLink="false">https://simbaax.com/complete-offsite-optimization-as-a-part-of-seo-services-for-higher-search/</guid>

					<description><![CDATA[When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example: “I have only been working with this agency for a few months [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><span style="color: #686868;">When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example:</span></p>
<blockquote><p>“I have only been working with this agency for a few months but I would recommend them without hesitation. Their client support has been outstanding and they have exceeded all of my expectations. I have worked with many SEO companies but none of them can compare to them.”</p></blockquote>
<p>Suppose you operate a travel site and you want to optimize a given page for the term “Las Vegas hotel”. Suppose that you also want to include an enticing marketing message such as “Book now and save 20%!”. The aforementioned tagline lacks descriptive text, but possesses persuasive characteristics. That being said, you may want to place the tagline in an image and the key phrase (i.e. Las Vegas hotel) in a header tag. This places emphasis on the desired term, yet still provides a marketing opportunity without compromising keyword consistency.</p>
<p>In other words, images are a great place to insert marketing messages that lack the necessary keywords and phrases. Leveraging this technique will ensure that descriptive text is indexed, while less marketing jargon is overlooked. The combination of keyword-rich content and enticing messaging will satisfy both sides of the strategic equation.</p>
]]></content:encoded>
					
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			</item>
		<item>
		<title>4 Fringe Benefits of Hiring the Famous Email Marketing Agency in Melbourne</title>
		<link>https://simbaax.com/4-fringe-benefits-of-hiring-the-famous-email-marketing-agency-in-melbourne/</link>
					<comments>https://simbaax.com/4-fringe-benefits-of-hiring-the-famous-email-marketing-agency-in-melbourne/#respond</comments>
		
		<dc:creator><![CDATA[dhawaldamania]]></dc:creator>
		<pubDate>Tue, 01 Feb 2022 07:49:11 +0000</pubDate>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">https://simbaax.com/4-fringe-benefits-of-hiring-the-famous-email-marketing-agency-in-melbourne/</guid>

					<description><![CDATA[So you have finally decided to hire an online marketing expert in Melbourne right? Well, an online expert can help you to attain the organizational goals in no time. There are various other benefits that you get when hiring an eminent email marketing agency in Melbourne. So without a further ado, let’s check out the [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>So you have finally decided to hire an online marketing expert in Melbourne right? Well, an online expert can help you to attain the organizational goals in no time. There are various other benefits that you get when hiring an eminent email marketing agency in Melbourne.</p>
<p><img fetchpriority="high" decoding="async" class="alignnone size-large wp-image-1921" title="email marketing for your home business" src="/wp-content/uploads/2022/02/email-marketing-for-your-home-business-870x432-1.jpg" alt="email marketing for your home business" width="1024" height="683" /></p>
<p>So without a further ado, let’s check out the basic benefits that you can get from an honest email marketing service provider.</p>
<p><strong>1. Complete Focus on the Busines</strong>s</p>
<p>Doing everything on your own can engross you from the foremost business goal. Moreover, the complexity of work can curtail your capabilities too. In these cases, an email-marketing expert can be helpful. You don’t have to waste time on planning the marketing strategies because the online marketing expert has got it all. From choosing the right platform to for promotion to the contents to present in front of the audient, everything will be sorted by the experts. All you have to do is just focus on the business and perform the beneficial actions. Multitasking is great but not when you have everything on a stake.</p>
<p><strong>2. Access the Right Skills</strong></p>
<p>It might seem impossible to boost eh productivity of the business quickly but factually, it’s not. In today’s advanced digital world, anything can go viral to millions of people in seconds. So it’s up to you how you are going to utilize the skills of experts so that you can earn maximum profit. Moreover, reaching to each client through emails gives a personal touch to the customer and they feel confident about investing in your products and services. It’s vital to stay in touch with the professionals so that you can get updates whenever you want. Full time or part time, both types of marketing professionals can be helpful when handled nicely.</p>
<p><strong>3. Amplify the Profit</strong></p>
<p>As we already know, email marketing is going to boost the profit no matter in which niche you have your business. By reaching a worldwide audience, it’s obvious to have a global promotion. The more promotion gets the higher chances of getting increased profit is there. Every year thousands of brands come into the market and make their unique benchmark in a few days with the help of the right marketing tool. You too can achieve that by getting in touch with the famous and trustworthy online marketing service provider. So don’t wait much to make your special place in the marketplace. Reach a renowned email-marketing agency in Melbourne.</p>
<figure id="attachment_1923" aria-describedby="caption-attachment-1923" style="width: 1024px" class="wp-caption alignnone"><img decoding="async" class="size-large wp-image-1923" title="EmailMarketingROI 1030x390" src="/wp-content/uploads/2022/02/EmailMarketingROI-1030x390-1.jpg" alt="EmailMarketingROI 1030x390" width="1024" height="388" /><figcaption id="caption-attachment-1923" class="wp-caption-text"><strong style="font-size: 16px;">4. Easy Customer Management</strong></figcaption></figure>
<p>Either you are running an online IT service provider or are a brand ambassador; the efficient online marketing is the best fit for everyone. Before you showcase the services or products of your organization in front of the customers, it’s vital to understand the audience first. The skillful marketing professional knows how to promote a particular brand. The expert knows tact that to sky-high the productivity. All you have to do is just hire one and sit back to witness the quick profit.</p>
<p>Are you ready to hire the best Email marketing agency in Melbourne? Surely you are. So reach the trustworthy professionals right now.</p>
]]></content:encoded>
					
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			</item>
		<item>
		<title>5 SMO Strategies to Build Your Business from the Ground Up</title>
		<link>https://simbaax.com/5-smo-strategies-to-build-your-business-from-the-ground-up/</link>
					<comments>https://simbaax.com/5-smo-strategies-to-build-your-business-from-the-ground-up/#respond</comments>
		
		<dc:creator><![CDATA[dhawaldamania]]></dc:creator>
		<pubDate>Fri, 03 Aug 2018 15:13:11 +0000</pubDate>
				<category><![CDATA[Social Media Optimization]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[facebook marketing agency]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[SMO]]></category>
		<guid isPermaLink="false">https://simbaax.com/5-smo-strategies-to-build-your-business-from-the-ground-up/</guid>

					<description><![CDATA[A business needs a great idea, the ambition to go big, and a strategy to spread its reach around the globe. You should be prepared to face the challenges that emerge and should incorporate effective strategies for building a successful business. Keeping the current trends in mind, building an intuitive website for your business is [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>A business needs a great idea, the ambition to go big, and a strategy to spread its reach around the globe. You should be prepared to face the challenges that emerge and should incorporate effective strategies for building a successful business.</p>
<p><img decoding="async" class="size-full wp-image-1932" title="Social Media Platforms" src="/wp-content/uploads/2022/02/Social-Media-Platforms-1.png" alt="Social Media Platforms" width="1000" height="500" /></p>
<p>Keeping the current trends in mind, building an intuitive website for your business is a priority. Next, follows is the social media optimization. SMO is a way followed by any social media agency in Brisbane to create enticing content that lures people to share it on the available social media platforms.</p>
<p>Read on to know the top 5 strategies that can help you impress your audience right from the beginning.</p>
<p><strong>Five Strategies That Could Make a Difference</strong></p>
<p><strong>1. Flood In Your Website With Links </strong></p>
<p>Noticing the previous patterns it has been observed that many websites are stagnant. By that, it means that the website is static and has no dynamic content to look up to. If there is nothing on the website that can be linked onto, there is no point in anything.</p>
<p>Instead, keep your website updated and make it as dynamic as possible. To optimize a website to match the social media optimization, you need to add linkability. Add images, gifs, blogs, articles, or any other relevant content for boosting your overall reach and searchability.</p>
<p><strong>2. Ease The Sharing Process</strong></p>
<p>Sharing has always been a weapon that has helped create perfection. When you create shareable content on your website, you indirectly make way for more traffic. The more of shares for your posts, the more is its overall reach.</p>
<p>Social media experts can help you create share buttons that can ease the process of making content available on various platforms. This can help your business rule all the social media platforms, and, in turn, attract success.</p>
<p><strong>3. Make Your Content Portable </strong></p>
<p>Your business website would have some relevant and interesting content in the form of images, gifs, or even audio clips. How would you make sure that people view it? This is where SMO could come to rescue.</p>
<p><img loading="lazy" decoding="async" class="size-large wp-image-1931" title="SMO BANNER" src="/wp-content/uploads/2022/02/SMO-BANNER-1024x273-1.jpg" alt="SMO BANNER" width="1024" height="273" /></p>
<p>Make your exciting content available in your blogs, articles, or social media pages so that a person gets reverted to your web link more often. Choosing a reliable social media agency in Sydney can help you manage the social media content effectively.</p>
<p><strong>4. Relish In The World Of Hashtags</strong></p>
<p>Hashtags are the new introduction to SMO. You must be knowing as to what they are but would not be sure how can it help your business. Hashtags give people a power to search you online across any platform.</p>
<p>Whether it is stumbling on trending topics or categorizing the social media posts; hashtags have the power to make your business more visible. #MoreProfits</p>
<p><strong>5. Optimize Your Social Media Accounts</strong></p>
<p>Businesses do everything to make their website look attractive but what about the social media profiles? Nowadays, social media platforms have made things easier for businesses. From every detail about your business to daily posts, everything should be in place.</p>
<p>Add a profile picture, business description, and add engaging content for the targeted audience. Don’t forget to add the hashtags. You’ll surely increase the traffic you receive in a day’s time.</p>
<p>This was all about the 5 SMO strategies that could make your business flourish. Look for the best social media agency in Brisbane and start your journey to reach the tower of success.</p>
]]></content:encoded>
					
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			</item>
		<item>
		<title>5 Digital Marketing strategies for Small Businesses to Follow</title>
		<link>https://simbaax.com/5-digital-marketing-strategies-for-small-businesses-to-follow/</link>
					<comments>https://simbaax.com/5-digital-marketing-strategies-for-small-businesses-to-follow/#respond</comments>
		
		<dc:creator><![CDATA[dhawaldamania]]></dc:creator>
		<pubDate>Wed, 18 Jul 2018 19:38:11 +0000</pubDate>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SMO]]></category>
		<guid isPermaLink="false">https://simbaax.com/5-digital-marketing-strategies-for-small-businesses-to-follow/</guid>

					<description><![CDATA[Starting small is the first baby step toward touching the echelon of success. But the stair to success involves efforts on your side. Gone are the days when pamphlets, newspaper ads, and radio advertisement were the means of marketing. Owing to the advent of the internet, a lot has changed. Digital marketing, for instance, has [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Starting small is the first baby step toward touching the echelon of success. But the stair to success involves efforts on your side. Gone are the days when pamphlets, newspaper ads, and radio advertisement were the means of marketing. Owing to the advent of the internet, a lot has changed. Digital marketing, for instance, has emerged to be the newest form of business marketing.</p>
<p><img loading="lazy" decoding="async" class="size-full wp-image-1916 aligncenter" src="/wp-content/uploads/2022/02/develop-your-own-digital-marketing-business-plan.jpg" alt="digital_m" width="1920" height="1080" title="5 Digital Marketing strategies for Small Businesses to Follow PPC">You may think your small business can’t afford to indulge in a digital marketing campaign. But you are wrong! Digital marketing services in Brisbane would help in making your business big in a short duration. However, you can opt for strategies that do not involve much of a fortune so that you earn big while you invest less.</p>
<p><strong>Strategies That Can Make a Difference</strong></p>
<p><strong>1. Intuitive Website Design</strong></p>
<p>A website is the basis of any business’s digital marketing campaign. Your website should be informative and attractive at the same time. But just the mere existence of a website is not enough. Building a website that has an intuitive design and maintains an uptime is important.</p>
<p><em>Introducing a mobile application is another vital thing you could do owing to the usage trends of the same.</em></p>
<p><strong>2. SEO or Search Engine Optimization</strong></p>
<p>Search engine optimization is all about ranking your business on the top Google results. This is one of the most beneficial marketing strategies a small business could adopt. Have you ever seen people scrolling over to Page 2 when searching for anything on the web? No, isn’t it? This is why your business should appear on the very first search result page.</p>
<p>Organic SEO is a thing. Therefore it would not be that expensive to bring on unpaid traffic to your website. Consult SEO experts in Perth for trusted results.</p>
<p><strong>3. Social Media Marketing</strong></p>
<p>Being in touch with the customers as much as possible is the key to success. Social media marketing makes it possible to communicate with a large audience over Facebook, Instagram, Twitter, and Pinterest. The more real you appear, the better the business.</p>
<p><em>Post daily on social media platforms, engage in one-to-one conversations or hire social media experts for effective reach.</em></p>
<p><img loading="lazy" decoding="async" class="alignnone size-full wp-image-1917" src="/wp-content/uploads/2022/02/digital-marketing-services-by-cpcc.png" alt="sevices_" width="1024" height="446" title="5 Digital Marketing strategies for Small Businesses to Follow PPC"></p>
<p><strong>4. Email Marketing</strong></p>
<p>Whether you have an online small business or an offline one; email marketing is apt for all. Email marketing involves chalking down the list of valued customers plus the potential ones. Offering discounts and coupons to the listed customers can help in increasing and building a loyal customer base.</p>
<p><em>Email marketing is believed to the most promising digital marketing strategy in the long run.</em></p>
<p><strong>5. Online Reputation Management</strong></p>
<p>Online reputation is just not for the big bees of business but an important consideration for the small businesses too. Knowing what customers have to say about you can help improving yourself before the impression deteriorates completely. Introduce chat boxes and ask for customer feedback.</p>
<p><em>By taking criticism in your stride, reputation can be improved greatly in future.</em></p>
<p>These were five digital marketing strategies offered by digital marketing services in Brisbane. Don’t leave things for later, because what can be done today must not be left for tomorrow.</p>
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		<title>4 Ways Digital Marketing Builds your Online Presence</title>
		<link>https://simbaax.com/4-ways-digital-marketing-builds-your-online-presence/</link>
					<comments>https://simbaax.com/4-ways-digital-marketing-builds-your-online-presence/#respond</comments>
		
		<dc:creator><![CDATA[dhawaldamania]]></dc:creator>
		<pubDate>Fri, 13 Jul 2018 16:23:11 +0000</pubDate>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SMO]]></category>
		<guid isPermaLink="false">https://simbaax.com/4-ways-digital-marketing-builds-your-online-presence/</guid>

					<description><![CDATA[Assorted advancements have changed the traditional marketing techniques in Perth. Digital marketing is vast and full of opportunities. Smaller or medium, kick-starting the productivity is easy by utilizing the beneficial tools of Digital Marketing in Perth. It doesn’t matter how stunning your website looks, the poor ranking can affect your business. Therefore, building a higher [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Assorted advancements have changed the traditional marketing techniques in Perth. Digital marketing is vast and full of opportunities. Smaller or medium, kick-starting the productivity is easy by utilizing the beneficial tools of Digital Marketing in Perth. It doesn’t matter how stunning your website looks, the poor ranking can affect your business.</p>
<p><img loading="lazy" decoding="async" class="aligncenter wp-image-1912 size-full" src="/wp-content/uploads/2022/02/digital_mkt-2.jpg" alt="digital_mkt" width="800" height="400" title="4 Ways Digital Marketing Builds your Online Presence PPC"></p>
<p>Therefore, building a higher online visibility is essential than anything else. But how can you do it? Following are the super-effective ways that will help you to build a presence in the big digital marketing world.</p>
<p>So let’s check it out!</p>
<p><strong>1. Build Relationships</strong></p>
<p>Healthier connection with the clients is the first step towards success. Expand your contact list as much as you can. But avoid getting spammed. We understand that you want the high ranking and to achieve that you have to be slow and patient. Ensure that you are following every rule of social media so that you can stay in touch with the right audience for years. Better relationships will help you to build a global connection. This way you will be able to provide the services overseas.</p>
<p>Regardless of the niche, great networking is supportive to achieve your business goals. As the number of connection increases, more people start looking for you in the search box. So start getting in touch with the utmost people to create a benchmark in digital marketing in Perth.</p>
<p><strong>2. Keep a Track of you Work </strong></p>
<p>How will you figure out if you are playing it nice? Yes, keeping the track is the best idea. Go through the statics of the likes, views, share, and everything that is going to increase the rating of your website. Match it with the previous one so that you can take the future actions based on the stats. Using the online free tools is the best thing to do. Keep the track of insights and other actions on every social media platform. So start keeping the tracks today so that you can thrive in the digital marketing.</p>
<p><img loading="lazy" decoding="async" class="size-full wp-image-1913 aligncenter" src="/wp-content/uploads/2022/02/DigitalQuotientFeatureImage.jpg" alt="DigitalQuotient" width="800" height="400" title="4 Ways Digital Marketing Builds your Online Presence PPC"></p>
<p><strong>3. It’s more than just a Competition </strong></p>
<p>Thinking out of the box in the digital age is crucial. Begin with studying about your competitors in the digital marketing. It will be helpful to build some new strategies that are going to boost the online reach. It’s imperative to use the commonly targeted SEO keywords. Use only the high-quality content for the blog posts and articles. Clarify which audience is the right for your organization and target it. Discover the right tact to engage with the customers.</p>
<p><strong>4. Optimize the Local Search</strong></p>
<p>The ‘near me’ searches have increased rapidly. According to some survey, it’s been seen that every third mobile search is allied to the location. Make your location visible to all so that not even a single person misses to visit your website when searching for a particular niche. Publicize your business through online videos streaming or any other tool. So start optimizing the local search today.</p>
<p>This is how you can get the most out of your business. So follow the above methods and let everyone know about your business by using efficient tools of digital marketing in Perth.</p>
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		<item>
		<title>Using Google Rich Snippets to Effectively Position  Your Website in SERPs</title>
		<link>https://simbaax.com/using-google-rich-snippets-to-effectively-position-your-website-in-serps/</link>
					<comments>https://simbaax.com/using-google-rich-snippets-to-effectively-position-your-website-in-serps/#respond</comments>
		
		<dc:creator><![CDATA[dhawaldamania]]></dc:creator>
		<pubDate>Mon, 25 Jul 2016 15:48:11 +0000</pubDate>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Web]]></category>
		<guid isPermaLink="false">https://simbaax.com/using-google-rich-snippets-to-effectively-position-your-website-in-serps/</guid>

					<description><![CDATA[When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example: “I have only been working with this agency for a few months [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><span style="color: #686868;">When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example:</span></p>
<blockquote><p>“I have only been working with this agency for a few months but I would recommend them without hesitation. Their client support has been outstanding and they have exceeded all of my expectations. I have worked with many SEO companies but none of them can compare to them.”</p></blockquote>
<p>Suppose you operate a travel site and you want to optimize a given page for the term “Las Vegas hotel”. Suppose that you also want to include an enticing marketing message such as “Book now and save 20%!”. The aforementioned tagline lacks descriptive text, but possesses persuasive characteristics. That being said, you may want to place the tagline in an image and the key phrase (i.e. Las Vegas hotel) in a header tag. This places emphasis on the desired term, yet still provides a marketing opportunity without compromising keyword consistency.</p>
<p>In other words, images are a great place to insert marketing messages that lack the necessary keywords and phrases. Leveraging this technique will ensure that descriptive text is indexed, while less marketing jargon is overlooked. The combination of keyword-rich content and enticing messaging will satisfy both sides of the strategic equation.</p>
]]></content:encoded>
					
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		<title>Basic SEO Fixes You Need to do Before  Deploying a Content Strategy</title>
		<link>https://simbaax.com/basic-seo-fixes-you-need-to-do-before-deploying-a-content-strategy/</link>
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		<dc:creator><![CDATA[dhawaldamania]]></dc:creator>
		<pubDate>Mon, 18 Jul 2016 17:15:11 +0000</pubDate>
				<category><![CDATA[Analytics and Tracking]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Web]]></category>
		<guid isPermaLink="false">https://simbaax.com/basic-seo-fixes-you-need-to-do-before-deploying-a-content-strategy/</guid>

					<description><![CDATA[When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example: “I have only been working with this agency for a few months [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><span style="color: #686868;">When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example:</span></p>
<blockquote><p>“I have only been working with this agency for a few months but I would recommend them without hesitation. Their client support has been outstanding and they have exceeded all of my expectations. I have worked with many SEO companies but none of them can compare to them.”</p></blockquote>
<p>Suppose you operate a travel site and you want to optimize a given page for the term “Las Vegas hotel”. Suppose that you also want to include an enticing marketing message such as “Book now and save 20%!”. The aforementioned tagline lacks descriptive text, but possesses persuasive characteristics. That being said, you may want to place the tagline in an image and the key phrase (i.e. Las Vegas hotel) in a header tag. This places emphasis on the desired term, yet still provides a marketing opportunity without compromising keyword consistency.</p>
<p>In other words, images are a great place to insert marketing messages that lack the necessary keywords and phrases. Leveraging this technique will ensure that descriptive text is indexed, while less marketing jargon is overlooked. The combination of keyword-rich content and enticing messaging will satisfy both sides of the strategic equation.</p>
]]></content:encoded>
					
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		<title>3 Common SEO Myths Busted</title>
		<link>https://simbaax.com/3-common-seo-myths-busted/</link>
					<comments>https://simbaax.com/3-common-seo-myths-busted/#respond</comments>
		
		<dc:creator><![CDATA[dhawaldamania]]></dc:creator>
		<pubDate>Mon, 18 Jul 2016 17:14:11 +0000</pubDate>
				<category><![CDATA[Analytics and Tracking]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Web]]></category>
		<guid isPermaLink="false">https://simbaax.com/3-common-seo-myths-busted/</guid>

					<description><![CDATA[When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example: “I have only been working with this agency for a few months [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><span style="color: #686868;">When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example:</span></p>
<blockquote><p>“I have only been working with this agency for a few months but I would recommend them without hesitation. Their client support has been outstanding and they have exceeded all of my expectations. I have worked with many SEO companies but none of them can compare to them.”</p></blockquote>
<p>Suppose you operate a travel site and you want to optimize a given page for the term “Las Vegas hotel”. Suppose that you also want to include an enticing marketing message such as “Book now and save 20%!”. The aforementioned tagline lacks descriptive text, but possesses persuasive characteristics. That being said, you may want to place the tagline in an image and the key phrase (i.e. Las Vegas hotel) in a header tag. This places emphasis on the desired term, yet still provides a marketing opportunity without compromising keyword consistency.</p>
<p>In other words, images are a great place to insert marketing messages that lack the necessary keywords and phrases. Leveraging this technique will ensure that descriptive text is indexed, while less marketing jargon is overlooked. The combination of keyword-rich content and enticing messaging will satisfy both sides of the strategic equation.</p>
]]></content:encoded>
					
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